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JENNIFER MCCORMICK
ART DIRECTION | ILLUSTRATION

portfolios.
Medical Illustration
MEDICAL ILLUSTRATION
1
Purpose: to show what the camera cannot







Who is our audience?
This is the first question I ask a client, whatever the project may be.
Knowing their baseline level of understanding will help us craft visuals that are meaningful to them- not just trendy.
2 Instructional Design
2
INSTRUCTIONAL DESIGN
Purpose: to teach and inform quickly




3
children's illustration
CHILDREN'S ILLUSTRATION
Purpose: to stimulate imagination






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